Alvin J. Silk
Alvin J. Silk
Lincoln Filene Professor of Business Administration, Emeritus
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| Overview | Biography | Publications & Course Materials | Current Research | Areas of Interest |
Alvin J. Silk is the Lincoln Filene Professor of Business Administration Emeritus at the Harvard Business School. He served as co-chairman of the Marketing Unit and initiated a course in "Brand Marketing" offered in the second year of the MBA program. He also taught a doctoral seminar in 'Research Design and Measurement.'